Monthly Overview
🗓 April
Revenue= $33,300
Ads= $4460
Amz fee= $18459
Net Profit= -$2948
🗓 May
Revenue= $38370
Ads= $4975
Amz fee= $19922
Net Profit= -$648
🗓 June
Revenue= $33804
Ads= $6198
Amz fee= $1749
Net Profit= $535
🗓 July
Revenue= $33475
Ads= $5440
Amz fee= $15767
Net Profit= $600
🗓 August
Revenue= $27201
Ads= $4746
Amz fee= $12176
Net Profit= $2747
Yes, you’ve grasped it perfectly.
“We have saved Amazon Fee”
In mid-April, we onboarded this brand, struggling with negative profits due to Amazon’s long-term storage fees.
The client wanted to liquidate the inventory to eliminate the long-term storage fees. However, we proposed a different approach, aiming to sell the products and maximize their capital recovery. We then developed a strategy to achieve this goal.
Strategy:
We calculated the recovery from liquidation versus selling at a reduced price and chose to lower the price.
➤ Gradually reduced the price
➤ Implemented coupons
➤ Launched new PPC campaigns targeting long-tail keywords with exact match
➤ Paused PPC once we ranked on multiple keywords to focus on 100% organic orders
Strategy Worked: We sold the entire inventory within three months and maximized cash recovery.